Guest Blog Post: Cassie Bellemore, Scrapbooking Memories

Name: Cassie Bellemore

Position: Assistant Editor Scrapbooking Memories, Australian Editor Creating Keepsakes

Coffee. Weet-bix. Cardstock. Articles. Blogs. Emails. What do all these have in common? They are all a part of my daily morning routine at Scrapbooking Memories magazine. Working for a scrapbooking magazine is fun, and very inspiring!

Being a part of Scrapbooking Memories means that I’m lucky enough to see hundreds of new layouts, products and techniques every week, so a lot of my personal inspiration comes from my work! I see what I like and don’t like and I try to incorporate these into my scrapping. I’ve always been a creative person and like to think that this comes through continually. Each day I am influenced by so many techniques, colours, designs and I can’t wait to get home and scrap.

My role varies from day to day administration tasks to writing and editing copy for the magazine, researching and writing editorial and features for magazine, organising photography shoots, writing media and press releases, organising monthly reader giveaway competitions with major clients and writing promotional copy for magazines. As well as coordinating monthly website updates and writing monthly e-newsletters for Scrapbooking Memorise, liaising and corresponding with corporate clients for relationship management, working closely with our sales and design team for the magazines to coordinate publicity campaigns, and liaising with clients, contributors and readers.

I am fortunate enough to represent Express Publications at national craft events, interacting with readers and being the face of the magazines. I also raise sponsorship dollars for annual Masters competition within Scrapbooking Memories, manage writing of advertising intros and business profiles, check proofs as they are designed by our graphic designer, undertake ad placement and assist in training new team members – phew! Then there is my role as Australian Editor of Creating Keepsakes which keeps me very busy!

Another fun thing I get to do is help coordinate our subscription campaigns. I love selecting packs that I know you are all going to love! Check them out at www.magstore.com.au! What I also love about working for Scrapbooking Memories is getting you readers into the mag! We’re always interested to hear from you; with any ideas, article suggestions or just your stories and happy snaps for our Community Scraps page! Make sure you drop us a line at editorial@scrapbookingmemories.com.au and chat to us!

I’m very lucky that I get to work with great people;

Above: SBM Staff; Me, Kristy and Sharryn

I’m also lucky I get to attend fun launches;

Above: Carrie Graham from HP at their heavenly launch (check out the view!)

And I get to let my hair down with my scrapping buddies;

Above: Cass (Glass), Mel (Kennedy), Lu (Benson), me, Leanne (Stamatellos) and Kristy (Evans) at dinner after the 2008 Australasian Scrapbook and Papercraft Convention.

And I’m lucky I get to meet international scrapping celebrities!

Above: Melissa Frances and I at our Scrapbooking Memories/PIXMA party 2008

All in all, I have a very good job and I’m so lucky to have it! Thanks to Kaisercraft for letting me tell you all a little about my day-to-day at SBM magazine, and happy scrapping! xxx